RESTON, VA, July 13, 2011 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in June with 65.5 percent of search queries conducted.
U.S. Explicit Core Search
Google Sites led the U.S. explicit core search market in June with 65.5 percent market share, followed by Yahoo! Sites with 15.9 percent and Microsoft Sites with 14.4 percent (up 0.3 percentage points). Ask Network accounted for 2.9 percent of explicit core searches, followed by AOL, Inc. with 1.4 percent.
|comScore Explicit Core Search Share Report*
June 2011 vs. May 2011
Total U.S. – Home/Work/University Locations
Source: comScore qSearch
|Core Search Entity||Explicit Core Search Share (%)|
|Total Explicit Core Search||100.0%||100.0%||N/A|
*“Explicit Core Search” excludes contextually driven searches that do not
reflect specific user intent to interact with the search results.